Yum! Brands, Inc. has announced two new appointments as part of a strategy to elevate the customer experience through technology-centric solutions.
The parent of KFC, Taco Bell and Pizza Hut has hired Clay Johnson as chief digital and technology officer, and promoted Gavin Felder 40 to chief strategy officer, both newly created leadership positions.
Johnson will oversee the company’s global technology strategy, partnering with the KFC, Pizza Hut and Taco Bell divisions to ensure the Company provides a best-in-class digital journey across mobile, online, delivery and restaurant operations.
He will lead a coordinated, cross-brand effort to accelerate the Company’s digital commerce strategy, use of data and advanced analytics and emerging technologies to enhance the customer and employee experience.
Felder, has served as KFC Division Chief Financial Officer for the last five years, will be responsible for developing Yum! Brands’ long-term corporate strategies.
He will partner with the global brand divisions to implement initiatives to unlock new sources of growth and disruptive innovation, and work closely with Johnson to integrate technology-centric solutions across store operations, including the restaurant automation strategy, to elevate the customer and team member experience.
His appointment is effective December 1, 2019.
David Gibbs, Yum! Brands President and chief operating officer and the company’s incoming CEO, effective January 1, 2020, said: “We believe Clay Johnson and Gavin Felder are the ideal executives to accelerate Yum! Brands’ growth through technology-centric strategies that advance the customer experience and ultimately deliver better economics and more value for our franchisees and shareholders.
“Clay’s insights into developing connected digital commerce capabilities and integrated enterprise solutions will be invaluable as we strengthen our business model with technology at the forefront.
Gavin is a successful digital leader and proven growth strategist at KFC, our largest and most profitable global brand division.
I look forward to Gavin, Clay and their teams collaborating to ensure our technology efforts support and are aligned with the technological innovation happening in our restaurants.”
Johnson and Felder will report to Yum! Brands Chief Financial Officer Chris Turner.