Rational North America ships record-breaking 10,000 combi ovens

Rational combi ovens

Rational North America shipped a record-breaking 10,000 SelfCookingCenter combi ovens to customers across the US and Canada last year, it has been revealed.

The North American Rational install base now exceeds 60,000 units, solidifying its position as the market leader within its category.

Apart from being the first manufacturer in North America to cross this milestone, year-over-year shipments in 2018 show an increase of more than 50%, which exceeds category growth rates, according to the company.

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Rational’s share of the combi oven market is estimated at 45% in the US and 65% in Canada, with the company employing 150 staff in the region.

Markus Glueck, executive vice president of Rational North America, said: “The North American team’s determined focus on delivering unmatched customer benefit enabled us to grow our business across all customer segments.

“We have a tremendous amount of momentum, and as combi technology gains greater acceptance in our market, we anticipate further growth.”

Common in European commercial kitchens for four decades, combi technology is now gaining traction in North America where approximately 20% of relevant foodservice locations purchase combis, often in place of ovens.

However, with the capability to steam, blanch, poach, bake, roast, sear, fry, grill, smoke, sous-vide and overnight cook and hold, combis frequently replace several pieces of kitchen equipment.

Tags : combi ovencommercial kitchen equipmentovenRational
Carly Hacon

The author Carly Hacon

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