Quick service restuarant, KFC, has announced a new global sustainability commitment that all plastic-based, consumer-facing packaging will be recoverable or reusable by 2025.
The company said that it will be partnering with major suppliers and franchisees on a global scale to identify plastic alternatives for items like straws, plastic bags, cutlery and lids.
This supports its long-term plan to implement a more sustainable packaging strategy in its restaurants, by both developing and using sustainable packaging options.
Tony Lowings, CEO of KFC, said: “As a global brand that operates more than 22,000 restaurants in over 135 countries, KFC is in a position to have a real impact on how the industry approaches waste and packaging management overall.
“With environmental sustainability as a core aspect of how we do business, this commitment represents a public acknowledgment of the obligation we have to address these serious issues.”
Several markets have already announced plans to reduce the use of certain plastics, which include KFC Singapore’s intention to stop providing plastic straws and cup lids in its 84 restaurants and KFC Romania’s and France’s common goal to replace all plastic straws with paper.
Alongside KFC India’s removal of consumer plastic bags from their restaurants and the ongoing transition to sustainable alternatives for plastic cups, bowls, sporks and straws.
In addition, KFC’s parent company, Yum! Brands has also vowed to source 100% of fiber-based packaging from certified or recycled sources by 2020.
In 2017, KFC announced that by the end of 2018 all chicken purchased by the company would be raised without antibiotics, which was achieved.