Domino’s has teamed up with robotics company Nuro as it turns its attention towards autonomous pizza delivery.
The leading chain will use Nuro’s custom unmanned vehicle, known as the R2, to deliver pizzas to select customers in the Houston metro area later this year.
Customers will be given the opportunity to opt in to autonomous delivery and will be able to track the vehicle by using the Domino’s app, before opening the compartment with a unique code that is provided to them online.
Nuro has already been operating in the area since March 2019 and the partnership with Domino’s represents a significant step forward for the firm, which is led by world-renowned experts in the fields of robotics, artificial intelligence, computer vision, and product design.
Its head of partner relations, Cosimo Leipold, said: “We are excited to expand our autonomous delivery service in Houston with Domino’s delivery.
“Domino’s delivers millions of pizzas around the world every day, and the company shares our passion for focusing on the customer experience.
“We see incredible opportunity in offering Nuro’s world-class autonomous technology to Domino’s customers, accelerating our shared mission to transform local commerce.”
Domino’s has previously experimented with autonomous delivery in New Zealand, partnering with drone firm Flirtey, and in Australia, where the chain built its own delivery robot.
In late 2017, it began an industry-first test of self-driving vehicle delivery with Ford Motor Company – and in April 2018, launched Domino’s HotSpots, featuring over 200,000 non-traditional delivery locations including parks, beaches, local landmarks and other unique gathering spots.